Dolby House at SXSW 2023 Features Immersive Experiences, Performances, Panels

Dolby House at SXSW. Courtesy of Dolby

SXSW is here in Austin, and attendees were treated to many big events including a special surprise screening of John Wick Chapter 4 yesterday and a screening of Dungeons & Dragons on opening night. Dolby also has plans for the big conference and festival this week with Dolby House, Dolby’s first SXSW experiential takeover.

Dolby House is free to the public and SXSW badge holders. Its schedule is open during the event from 9 a.m. to 9 p.m. from Friday, March 10th through Sunday, March 19th. Attendees can look forward to the experience at 204 E 4th Street in downtown Austin.

The experiential showcase features immersive experiences on the future of Dolby in music, movies, streaming, gaming, sports and podcasts with eight different installations. These include a first look at Mercedes’ exclusive S-Class sedan and Sonos’ newly announced Dolby Atmos smart speaker, the Era 300.

To top things off, there will be free food and drinks served daily including Waffle Love, a local Austin food truck.

Dolby House features over 20 free panels, events, performances, and industry/creator meetups. Here’s the schedule list below:

  • The Sound of Pi with Sound Supervisor Craig Henighan
    (3/12, 2-3pm CT)
  • Building Brands by Leveraging Culture, Creators, and Celebrities (3/12, 4-5pm CT)
  • Creative Storytelling: Making an Independent Film with director Emma Westenberg and director Hannah Pearl Utt
    (3/13, 2:30-3:30pm CT)
  • Artist-Preneurship: Navigating the Modern Music Business
    (3/14, 1-2pm CT)
  • On Deck Live Performances (Independent artists Cedric Brazle, Zoe Ko, AMEA, LÉA THE LEOX, and Ashoka.)
    (3/14, 3-5pm CT)
  • Creative Empowerment & Dolby Atmos Music with Jason Kpana, SVP, Artist & Label Relations, TIDAL and Special Guest TBA (3/16, 2pm-3pm CT)
  • 1:1 with Artist, Producer, and Rapper SwaVay (Def Jam)
    (3/16, 4:30-5:30pm CT)
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