HBO and Brewery Ommegang releases new brew for the 2017 season

It’s that time of year again – the release of a new brew from the epic Game of Thrones collaboration between HBO and Brewery Ommegang.

Fans were left in disarray last season with the rise of Queen Cersei in Westeros, Jon Snow and Sansa Stark in the North, and Daenerys Targaryen and Tyrion Lannister heading for the Seven Kingdoms. Now, with the seventh season approaching of the Emmy Award-winning series, Brewery Ommegang and HBO decided it was a good time to release a new brew called: Bend the Knee Golden Ale.

The new brew pays homage to the three Great Houses – Stark, Lannister, and Targaryen – by displaying their crest on each bottle. So, if you planning on having a House Stark party, you can go ahead and pick up that one. They are all the same brew, but just different designs.

“We love the idea of a golden ale to kick off the summer and to keep fans engaged as they wait for Game of Thrones to return,” said Josh Goodstadt, Vice President of Global Licensing and Retail, HBO, in a press release. “With the story focusing in on these three major houses—Stark, Lannister and Targaryen—we’re excited to give fans the chance to align themselves with their favorite house as they sip this latest brew.”

According to Brewery Ommegang, the golden ale is at 9.0% ABV  and is brewed with pils malt and flaked oats and hopped with Saaz, Bravo, and Styrian Golding hops. It pours a golden hue with a large, frothy head. Both the aroma and flavor mix maltiness and citrus from the hops, while Ommegang’s signature house yeast produces prominent fruitiness. Wildflower honey added during fermentation provides light sweetness to the beer, which finishes dry and with firm hop bitterness. This makes it a perfect pairing for seafood, chicken, steaks, and cheeses.

Brewery Ommegang President, Doug Campbell, said in the same statement, “With this next Game of Thrones-inspired release, we wanted a beer and a pack that was fit for a king… or a queen. Drawing from a rich Belgian brewing tradition, Golden Strong Ales are deceptive due to their unique combination of extreme drinkability and relatively high alcohol content. Bend the Knee walks that line, while also incorporating the delicate flavors of honey into the mix. The subtle noble and floral hop contribution adds to its delicateness, and the beer finishes smooth and dry.”

Bend the Knee Golden Ale will be available around Memorial Day with a suggest retail of $10.99 per bottle. It will also be available on draft.

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