Digital Domain brings Tupac back to life at Coachella

If you haven’t heard by now, during last night’s sold out Coachella music festival, Tupac Shakur made a special guest appearance during Snoop Dogg and Dr. Dre’s performance. The surprise stunned many and they wondered how it was pulled off.

This is very similar to the technology used for Japanese pop sensation Hatsune Miku, a completely fictional singer. Although, Tupac’s performance was in 2D, unlike Hatsune’s hologram, which is in 3D. The technology has also been used by the likes of Jrock pioneer, X Japan. In 2008, the Japanese rockers were able to bring back their deceased guitarist Hide for their show at the Tokyo Dome. The same technology was also used in the Gorillaz’s live performance at the 2006 Grammy Awards.

According to MTV, the company behind the virtual Tupac is none other than James Cameron’s special effects house, Digital Domain. The same visual effects company behind movies like Titanic, Real Steel, Tron: Legacy and Star Trek.

In an interview with the Wall Street Journal,¬†Digital Domain’s Chief Creative Officer, Ed Ulbrich, reveals that there may be more appearances from virtual Tupac.

“This is not found footage. This is not archival footage. This is an illusion [and] this is just the beginning. Dre has a massive vision for this.”

You can check out the full performance of Hologram from Coachella in the video below.

Source: MTV News, Wall Street Journal

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