Nintendo: The Mario Party is over with $538 million in losses

For the first time in the company’s public history, Nintendo has reported an annual loss. Price-cutting on all of their consoles and the soaring yen are thought to be the main causes. Nintendo sales dropped 36.2%, but Nintendo contends that it will pick up sales and cut the losses by half with over 250 million in profit earnings.

Surprisingly it is not the Nintendo Wii lacking HD content and wider range of gaming titles that industry analysts see as the prominent problem child of Nintendo, rather it is their lacking 3DS system. Nintendo tried reducing the price tag in order to prevent overages and generate sales, but “tough competition from smartphones, tablet computers, and social networking websites” have attributed to its presumed mass-market failure.

If anyone from Kyoto (Nintendo headquarters) is reading this, here is my suggestion to boost sales dramatically and make waves as you always do in a “shock and awe” fashion: begin making your exclusive titles from past to present available in app stores everywhere! Generating sales from that alone would likely put Nintendo back on track and shake the boots of Sony and Microsoft. Another route is to follow in Sony’s footsteps and create a smartphone/gaming handheld, but they didn’t have much success with that either. I doubt that this is really the end of the Mario Party. If we have learned anything from Nintendo, it is that they still manage to amaze us even in a market as astonishing as it is.

Source: Japan Today

Steve Ahmad is a writer dedicated in bringing you every angle of every story in the most transparent way . Meet the Nerd Reactor Team

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From around the web:
  • Mr.Raspootis

    As Dunkey would say: NOT EVEN CLOSE!

    • http://www.facebook.com/dillonbarba Dillon Beard

      faith in humanity restored.

  • http://twitter.com/drag31 Alec Dragmire

    1 posts loss ever.
    NINTENDO IS DONE, GAME OVER MAN!!

    no… i somehow don’t think that’s how it works….

  • Fag

    >If anyone from Kyoto (Nintendo headquarters) is reading this, here is my suggestion to boost sales dramatically and make waves as you always do in a “shock and awe” fashion: begin making your exclusive titles from past to present available in app stores everywhere!
    Knowing Nintendo, they will never do this.

    • https://www.facebook.com/MrEsteve.NerdReactor Steve Ahmad

      If we look where the industry was 4 years ago, and where it is now with DLC’s, digital content, smartphones, and the woes of European retailer, GAME, well as Morpheus would say, “It Is Inevitable”. At least in one way or another. Let’s be honest, a lot of us never thought the Nintendo Wii could ever rival the PS3 and 360 the way that it has.

  • Lolisnopp

    What if they actually released some god damn games for the 3ds, I know I would buy one then.

  • NR_SteveAhmad

    How so? I have usually heard more complaints from players of the people hacking devices to play illegal copies of their favorite console games. I’ll say digital content has made some, GAME, go under but it is just something that can’t be stopped.

  • http://twitter.com/ozlacs jeff scalzo

    People should stop blaming the iPod and droid and start blaming the lack of amazing games…if you make an awesome game and market it the right way gamers WILL buy it to be profitable

  • Mateo

    competition from smartphones? ehh sorta-maybe but that’s no excuse for lack of interesting games, nintendo.

  • RT

    Flamebait.
    If you’re going claim it is “Game Over” for Nintendo, at least show some concrete evidence as to why. In over a hundred years that Nintendo has done business, this is a rare moment where Nintendo posts a loss. Nintendo is great at what they do, and most people (analysts, gamers, and media alike) don’t seem to understand their business model, I swear.
    This is a company who survived the N64 and GC era, and actually profited! That should tell you a lot.

    If anything, you should be writing about Sony’s record losses, or Microsoft failure in gaining a gain in their Xbox division.

  • http://www.facebook.com/profile.php?id=1656444406 Nickos Foivos

    very stupid article…

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